BRAND STRATEGY · BRAND POSITIONING · LOGO & IDENTITY · NAMING · PACKAGING · SOCIAL MEDIA STEWARDSHIP · WEB COPYWRITING · PRODUCTION STEWARDSHIP
The first project I took after giving birth to my son was this one. Milkful Nursing Bars was looking to change its name to make room for a new line of products aiming to support women at every stage of pregnancy and beyond. Enter: Nourisher. This brand offers women the attention and support their bodies need to show up for tiny humans, while still grounding itself in the realities of motherhood. Keep your eyes peeled for the best headline I’ve ever had approved.
Creative Director: Kate Kayne
Brand Design: Jamie Panzarella
Web Design: Fabien Dodard
Copywriter: Kate Kayne