BRAND STRATEGY · BRAND POSITIONING · NAMING · LOGO & IDENTITY · CONTENT CREATION · FOOD SOURCING · PRODUCT CURATION · PRODUCTION STEWARDSHIP
The University of Oklahoma approached us to help lead the development of a local food marketplace on campus. Working closely with their architects and fabricators, we established the look and feel of the marketplace, created signage to encompass the 4500 square foot space, and sourced goods from local vendors. What could have easily been a dining hall became a showcase for the best of Oklahoma, as well as an educational opportunity to understand the impact of local food.
Copywriter: Kate Kayne
Art Director: Alicia Potter
Architect: Studio, Oklahoma City